PDMA Fall Social – Crowd-Sourced Financing



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PDMA Wisconsin
Fall Social
Members & Non-Members WELCOME!
Why I Failed at Kickstarter and My Friends Didn’t
Speaker: Bob Baddeley
Date: Thursday, September 18, 2014
Location: Sector67 (Madison)

In 2012 two separate companies founded by friends launched their Kickstarter projects at the same time. One month later one failed and one succeeded.

Hear the story of these two companies to understand the process leading up to a launch, the campaign, and the aftermath.
Learn what it takes to run a successful campaign and all the juicy statistics and facts about the crowdfunding successes and failures. Learn when crowdfunding is appropriate, what it can do for you, and some of the problems it causes.

Bob Baddeley earned an Honors Bachelor Degree in Computer Engineering from Oregon State University in 2004. He then started working at Pacific Northwest National Laboratory in Washington state for the next seven years, doing cutting edge research for the government. He left the lab in 2011 to follow his passion with Portable Scores and have an impact on people’s lives. Tired of forgetting the score, turn, and time, he built something that helps with all his sports. In 2012 he spent 3 months in China working on his prototypes and making manufacturing and sourcing connections before launching his company on Kickstarter.

In 2013 he started BlueTipz, and was able to bootstrap and develop a product from an idea to retail shelves in under 6 months. Bob lives in Madison, WI and is developing his products and companies, as well as contracting his services in hardware and software development.


5:00 – 6:00 p.m. Cocktails, appetizers and networking
6:00 – 7:15 p.m. Speaker: Bob Baddeley, Q/A at end
7:15 – 8:00 p.m. Networking, and cocktails

Event Prices:
$30 for non-members
$20 for PDMA members
$15 First-time PDMA event attendees, students or unemployed

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